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PlattForm Holdings
PlattForm Holdings, Inc. (www.plattformad.com) is a leading enrollment solutions provider to the post-secondary education industry. The company’s enrollment solutions include internet marketing services, media placement services for the television, print, and radio markets, creative and production, direct mail services, public relations, and call center services, all of which are designed to assist clients in attracting, enrolling and retaining students. Within PlattForm’s industry leading internet marketing product line, enrollment solutions include search engine optimization, affiliate marketing, pay-per-click advertising, and website design and development. PlattForm also has its own developed websites, such as www.search4careercolleges.com and www.careerexplorer.net, which provide information to potential students and leads to schools on a guaranteed cost per lead basis. PlattForm offers enrollment solutions to both for-profit and not-for-profit school groups, as well as to select segments of the U.S. Armed Services. The company is headquartered in a suburb of Kansas City, and has more than 350 employees.
Arlington has made an investment in PlattForm in partnership with the company’s existing management team. PlattForm is led by its Chief Executive Officer, Michael Platt, who, in conjunction with PlattForm’s management team, has been responsible for the company’s growth since it was founded in 1997. Michael Platt is a leading expert in the post-secondary education industry, and serves on the Board of the Career College Foundation. In addition, he was named as an Entrepreneur of the Year in the category of Business Services by Ernst & Young.
(Press Release for Acquisition of VentureDirect Worldwide)
(Press Release for Acquisition of PFP Advertising)
(Press Release for Acquisition of Plattform Holdings)
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